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V & A


Helping an iconic museum’s users navigate and find content

The V&A Museum – one of the most glorious buildings in London and curators of many world-beating exhibitions – needed help with the copy snippets on their lovely new website.

What we did

  • Training writing teams in content SEO.
  • Suggesting changes to site language and architecture.
  • Creating a short style guide for use internally.

What we didn’t

Design or copywriting

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